Forbes magazine about Istria region in Croatia: Beautiful and delicious.
The world’s most influential lifestyle magazine Forbes published a great story about Istria in Croatia!
Another extremely valuable announcement for Istria – the famous American Forbes, one of the most influential media in the world, published a large report about the Istrian peninsula in its online edition under the title Gorgeous And Gourmet: Now Is The Time To Visit Istria.
Renowned journalist Ann Abel, the author of the reportage, invites travelers and adventurers to visit and experience everything that Istria has to offer. Describing her experiences, she highlights the wide range of gastronomic and cultural offers that tourists can immerse themselves in, including historical facts and traces of the past. It highlights the picturesque hotels and traditional gastronomic destinations that travelers should visit.
Forbes has quoted and written about Istria several times in the past ten years, but the most important step forward took place in 2018, when Forbes declared Istria one of the 8 most interesting destinations to visit. Since then, we have had regular announcements, and this year alone we had four announcements with the most important investments and news for 2022, with the fact that this last one is definitely the crown of all this year’s announcements. Such a large and extensive reportage in such an influential and extremely media-worthy medium makes a significant difference. In addition, it was written by the extremely respected journalist Ann Abel, which further raises the reputation of Istria – said the director of TZ Istrian County, Denis Ivošević.
The PR activities of the Tourist Board of Istria County definitely prove to be perhaps the most important tool for communication and promotion of Istria and all its destinations.
Abel, who was in Istria at the end of June of this year 2022, especially highlighted the experience related to truffle hunting as well as the delicacy itself and concludes “it’s always truffle o’clock somewhere”. The author gives a special review of precious and healthy blue fish, Istrian cheese, extra virgin olive oil, specific wines, distillates and valuable gastronomic offerings. He points out that the hosts do not care much what time of day the guest shows up, stating that in Istria it is always the right moment to express a welcome followed by an offer of incredible products.
Leading the reader through Istria, Abel additionally highlights the National Park Brijuni, Pula, Novigrad and Rovinj.
The Forbes portal has an incredible 56.5 million unique views on a monthly basis, so the published report means exceptional advertising for Istria, all its destinations and Croatia itself.